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Duraca Strategic/Zero to Launch 🚀
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  • $1,577 or 12 monthly payments of $157

Zero to Launch 🚀

  • 365-day access

The self-study course to start your dream business in less than half the time using a launch roadmap! Think how much faster your business is going to take off if you stop aimlessly working and have a clear, proven roadmap that takes the guesswork out of launching. Imagine sitting down every day excited to work on your business because you know exactly where you’re going and how you’re going to get there!

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You know your business is going to make a positive impact in the world, and you can’t wait to serve more people. You’re just not exactly sure what the ‘right’ first step is, yeah?

Here is the Deal...

You know you have so much to offer your clients, you just need a little help clarifying your niche, marketing your offer, and actually getting paying clients.

✔ You’re ready to be your own boss doing what you’re passionate about. You know how skilled and talented you are and you are ready to be valued for what you have to offer and have all your hard work benefitting YOU.

✔ You’ve done plenty of your own research…listening to podcasts, watching YouTube videos, reading books and blogs, and following leaders on Instagram and TikTok.

✔ You’ve been trying to do it on your own for too long, and you’re sick of trying to replicate their success on your own after getting home from your 9-to-5.

✔ You feel overwhelmed with all the things you need to do to get your business really taking off. If only you knew what the right next step was, you’d be ready to take it!

✔ You are freaking committed and so ready to build this business and have dream clients coming to you. You’re just not sure exactly how to ‘market’ your business.

✔ You want to sit down every day knowing you’re following a proven roadmap to launching your business, so you can feel like you’re spending your precious time and energy in the best way. 

✔ You want an award-winning branding and marketing strategist who’s worked with US government and Fortune 500 clients – and hundreds of entrepreneurs just like you – to take you through a methodology used at the highest levels of business so that you can feel confident about every step you’re taking in your business. 

You start overthinking because you're not sure...

Will I really be able to find clients that will actually pay?

How do I get higher-quality clients?

How do I pick a niche, when I know I have so many things I can offer to so many types of people?

Is this the right offer?

How do I talk to potential clients to get them to actually buy from me?

Just imagine what it would be like...

✔ Getting dream clients emailing YOU eager to work with you

✔ Loving the work you do every single day, and knowing all your hard work is coming back to benefit YOU, not some faceless employer

✔ Feeling completely confident in every aspect of your business, from the services you offer, to your prices, to exactly who you serve

✔ The big picture of how all your marketing efforts fit together so you can spot holes where you're losing potential customers -- and fix them. 

✔ Knowing you’ve laid a solid foundation for your business, and that it’s only going to keep growing and growing

✔ Bringing in consistent income that financially supports you and your family so you can quit your 9-to-5 and become your own boss once and for all!

✔ Having all the time and money freedom that comes with being your own boss and structuring your day and your life how you want – getting to take vacation whenever you want, having time for yourself and to spend with your family, and all while bringing in consistent income and being able to choose your clients. 

You start overthinking because you're not sure...

Launch your dream business with a launch roadmap.

If you’re ready to go from zero to launch – and beyond, join us inside Zero to Launch.

Zero to Launch is the course for service-based entrepreneurs to launch their dream business in 90 days without letting overthinking hold them back. 

Inside Zero to Launch, you’ll experience…

  • The incredible feeling that comes with making money for yourself doing what you love and being fully valued and appreciated for your skills.
    Feeling crystal-clear that your offer is the perfect blend of your strengths and skills with an actual market need.

  • Knowing exactly how to talk about your brand and market your business so that your dream clients can find YOU – and they’re ready to work with you when they do.

  • Leads coming to YOU for a change. Wake up to messages in your inbox asking, “When can I work with you?” and “How do I sign up?”

  • No more settling for clients that aren’t a match. Knowing exactly who  you serve, and who you don’t. Finally being able to have your choice of clients.

  • The confidence that comes from knowing you’ve validated your offer…and watching the sales roll in to your bank account! Woah, that’s a lot of zeros… 

Let’s take a look at what’s inside Zero to Launch…

Module 1

  • When you don’t lay the groundwork for success in your business, you waste time going in the wrong direction. 
  • In this module, you’ll learn how to examine your market, your competitors, and your audience like a pro to set your business up for success – both now and in the future.
  • You’ll come away with a deep understanding of your ideal target audience – so you’ll know how to inspire them to want to work with you.

Module 2

  • If you can’t explain your business, no one will understand it. And people don’t buy what they don’t understand.
  • In this module, you’ll transform your brand. Instead of just selling something to your target audience like 90 percent of businesses out there, you’ll learn how to genuinely connect with your audience so that the decision to work with you is easy and your clients become loyal fans.
  • You’ll determine your niche and target audience once and for all, define your brand position and values, create your offer, and develop your messaging.

Module 3

  • We put off launching thinking our business idea has to be perfect before we launch. We spend tons of time and money on the wrong things, like making a fancy website, getting a logo, or trying to build up a big following on social media.
  • In this module, you’ll learn the easiest way to launch and you’ll start making sales!
  • You’ll start using discovery calls to learn even more about your audience while you book your first clients. You’ll re-invest the money you earn to grow your business. You’ll use the information you get to create your website and marketing strategy on a validated, tried-and-true offer that you already know sells!

Module 4

  • No more throwing spaghetti at the wall wondering what’s going to stick. Stop wasting time being distracted by the latest shiny object (looking at you, TikToks, podcasts, and Instagram reels). You need to be able to reliably attract clients so your business can be successful and you can make consistent income.
  • In this module, you’ll learn the integrated marketing method. This is not some one-size-fits all copy-and-paste jumble of marketing tactics. Nope! You’re going to build a custom tailored marketing STRATEGY for YOUR business and YOUR ideal target audience. 
  • You’ll learn how to move your target audience from being unaware of you, to becoming your client, to having such a good experience working with you that they bring you more clients! Hello, reliably attracting dream clients & bringing in sustainable income!!

And there’s more!

When you join Zero to Launch, you’ll get exclusive access to…

  • 30 video lessons. This isn’t your average self-paced online course. Each video lesson breaks down exactly what to do, why it’s important, and how to do it. You’ll have access to Zero to Launch for a full 12 months from the time you join.

  • Done-for-you templates you can start using IMMEDIATELY. With the video lessons, you’ll get Tasha’s exclusive templates that you can start using right away. These are the same templates Tasha used to launch her business to six figures within a year of launching. Other entrepreneurs have referred to them as “pure gold.”

  • The Quit Your 9-to-5 Blueprint. Get the exact benchmarks you need to hit and steps to take to know when and how to quit your day job and start working for yourself full time.

  • 🔥 Post Prompts. Stop wondering what to say on social media and feeling like you’re spamming your friends and family. These post prompts will show you how to have fun creating content you feel good about -- that converts potential clients into dream clients.

  • Private Slack Community. Join other Zero to Launchers in our private slack community for support, inspiration, advice, and accountability.

  • BONUS: Sign up now and you'll get a 1:1 strategy session with Tasha, normally reserved only for her private clients. Use this session to refine your business model, marketing and sales strategy, messaging, or whatever you need!

Hear from Zero to Launchers...

“Because of Zero to Launch, my private practice is now up and running. I was 100% booked within 1 week of launching! It really helped me figure out who I should be working with and how to reach them -- I was able to get a 50% conversion rate. I’m doing what I want to be doing -- and making $5K a month in my new practice just from seeing clients 6-7 hours per week -- that's $60K a year!”

Morgan, Licensed Mental Health Counselor

“Zero to Launch helped us identify our audience and find the strengths of our brand. 

We went from zero online sales to consistent sales -- now we’ve had over 300 sales in our Etsy shop alone! That’s over $15K!”

Elymar, Co-Founder of MEL Handcrafted Jewelry

"Before, I knew a lot about coaching but nothing about marketing. I learned how to understand and reach my audience.
No one can hire me if they don't know about me! Now I have skills to actually let people know my coaching business exists!”

Sarah, Parenting Coach

“Zero to Launch has been invaluable -- it’s kept me on track as I get my new business off the ground! I would recommend it to anyone who is a budding entrepreneur. I now feel confident that I have a brand that resonates with clients and inspires them to take action!”

Liz, College Consultant

From Bartender to Fully Embodied CEO who 2xed her Revenue 

Lisa almost TRIPLED her revenue, raised her rates, got higher-paying dream clients, booked out her Virtual Assistant business & launched a second business during her time working with me. She gained the confidence to raise her rates and hit her first $5K month!

Now Lisa’s able to actually take vacation, buy nice patio furniture without checking her bank account, and started her first investment account. Lisa is now only working with high-quality dream clients she loves & who appreciate her – and who pay her a lot more than her previous clients. She was able to start a second passion business in astrology and get her first sales! 

Your dream clients are out there looking for you…are you ready to serve them?

Think how much faster your business is going to take off if you stop aimlessly working and sit down with a clear, proven roadmap that takes the guesswork out of launching. 

Imagine sitting down every day excited to work on your business because you know exactly where you’re going and how you’re going to get there! 

If you’re ready to start your dream business in less than half the time using a launch roadmap, I’ll see you inside Zero to Launch!

About Tasha Prados

Business Coach and Founder of Duraca Strategic

Tasha Prados is a business coach who helps service-based entrepreneurs get so clear and specific in their brand positioning, messaging, and marketing that they consistently attract the high-quality dream clients they adore working with. 

She’s a bilingual and multicultural strategist with ten years of experience working with the world’s leading brands, publishers, and nonprofits; she has dozens of industry awards. 

After four years at a top-three global ad agency, she quit to start Duraca Strategic and become a digital nomad.

Tasha has worked with companies like Amazon, Slack, Facebook, and the World Bank, but her passion is helping purpose-driven small business owners make a bigger impact.

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Got questions? I got answers!

I don’t know exactly what my audience / niche / offer is yet. Can I join?

Yes! If you’re asking this question, you need Zero to Launch lol. This program was designed to help you marry your strengths and skills with a market need – and validate your offer. The question is, are you’re ready to hone in on this once and for all with the proven methodology inside Zero to Launch?

I don’t know exactly what my business will be yet. Can I join?

Zero to Launch is for current and aspiring service-based entreprenurs who know what skills they want to leverage and are ready to launch in the next 90 days to a year. If you’re looking to break free of your 9-to-5 and trying to figure out how you’ll make money outside of your day job or what kind of business you want to start, this is not the program for you. Some examples of types of entrepreneurs who have been successful in this program: consultants, counselors, coaches, therapists, doctors, lawyers, and educators. 

I have a product-based business. Can I join?

While Zero to Launch is aimed primarily at service-based entrepreneurs, several entrepreneurs with product-based businesses have had great success in the program! 

What if I have questions as I’m going through the self-paced online modules?

The online modules are designed to be really clear and concise! If you have questions, you can ask them during your 1:1 call with Tasha

If I choose the monthly payment plan, can I stop paying when I’ve finished Zero to Launch?

The payment plan is just that – a payment plan! You’re responsible for the full amount, even if you finish the content early :) 

Are there refunds or guarantees?

You’ll get out of Zero to Launch what you put into it! 

There is a 30-day money-back guarantee, though no one has ever needed it!

If you’re not satisfied with the program for any reason, you can get a full refund within 30 days from your date of purchase, provided you’ve met the following criteria: 

  1. Watched all videos in the “Laying the Groundwork for Success // Understanding the Market” section

  2. Completed all the templates provided in that section and submit them to Duraca Strategic via email

  3. Submitted in writing why the program didn’t work for you.

How long will I have access for Zero to Launch?

You’ll have full access to the program for one year from when you sign up.